hi there

I’m an award-winning brand storyteller, content strategist, and editorial director with 19 years’ experience developing brand narratives that incite action. I build the creative foundations that generate consumer connection—brand identities, content ecosystems, omnichannel campaigns, GTM playbooks, and messaging strategies—while accelerating scale through systems-thinking and AI integration. Known as a collaborative and empathetic leader, I manage, mentor, and inspire high-performing creative teams, resulting in work recognized by the Content Council, Content Marketing Institute, and International Awards Associates.

Simply put, I like making great work with great people and having a great time while doing it. Feel free to reach out at shawnmariegauthier@gmail.com or check out my full resume here.